LoJack

RORY: Louise, what’s your idea?

LOUISE: A lipstick LoJack.

LoJack is a recovery system for stolen cars that uses GPS to locate vehicles, notifying police of its location and allowing recovery in less than half an hour. The LoJack system was created and patented in 1979 by William Reagan, a former police commissioner. Its name is meant to be the opposite of hijack.

Although we haven’t developed a LoJack system for lipsticks, there are now similar systems in place to find computers, laptops, and phones, and even lost car keys can give off a sound to alert the owner to their position, so Louise’s idea was ahead of its time.

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