Pup ‘N’ Taco

EMILY: I hope Raul’s getting enough shots of Lorelai. I don’t want the whole damn ceremony and none of her.

RICHARD: Oh, no, I disagree. I hope he gets every inspired word articulated by the East Coast Marketing Director of Pup ‘N’ Taco.

Pup ‘N’ Taco, a chain of fast-food restaurants in Southern California, originally headquartered in Long Beach, L.A. It was founded in 1956 by Russell Wendell as a drive-in restaurant selling tacos, hot dogs, and pastrami sandwiches. The first officially named Pup ‘N’ Taco opened in Pasadena in 1965. The business was bought out by Taco Bell in 1984, effectively ending the chain.

Not only did Pup ‘N’ Taco never have an East Coast Marketing Director (they were Californian), but they didn’t even exist in 2002! I presume Richard has no idea who he’s been listening to, and only knows the name Pup ‘N’ Taco because Johnny Carson used to make a lot of jokes about it on The Tonight Show in the 1970s and ’80s.

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